The Atoms Mask Project
BY ATOMS TEAM • 12.08.20
Atoms founders Sidra Qasim and Waqas Ali felt the need to do something for the community as COVID-19 swept the world. They decided to reallocate Atoms’ production capabilities to produce masks that carried the same qualities as their sneakers. They equipped it with an antimicrobial copper thread lining, and designed it to be comfortable, breathable, and durable. Qasim and Ali pledged to donate one mask for each one sold, and to sell the masks at an affordable price. So far Atoms has sold over 300,000 Atoms Everyday Masks and counting, which means that we’re providing a matching donation to various non-profit organizations throughout the country. Check back here regularly to see the Atoms donation list as it’s updated:
Colin Kaepernick’s Know Your Rights Camp
Carrie Mae Weems’ Resist Covid Take 6!
An Atoms team member hands over a mask donation to the MinKwon Center for Community Action.
How Often Do You See Masks in Images of Everyday Life?
Atoms partnered with Montreal-based photo platform Unsplash to encourage the use of masks to save lives.
BY ATOMS TEAM • 10.29.20